Proposed Major Services For Exmouth View Hotel’s Web Application

Web site users, Interaction Model and Use-Case Analysis

The website was built for promoting the business of Exmouth View Hotel. The website was created in 2015 and last updated on 2017. The website shows the contact number on the home page. This suggests that organization wants the booking process to be done manually. The website has some really interesting pictures of people staying at the hotel. These pictures can attract any enjoy seeking traveler. The website also wants the customers to know that Exmouth View Hotel does not take security lightly. The installed web cams in different parts of the hotel proves this.

Save Time On Research and Writing
Hire a Pro to Write You a 100% Plagiarism-Free Paper.
Get My Paper

The objectives of the web application are as following.

  1. Attracting new customers can be considered as the major objective
  2. Promoting the hotels and various offers they provide
  • Another major objective is sharing the moments people had in the hotels
  1. Sharing the contact number so that people can easily contact then via phone or mail

Major Services that Will Improve the Website: No website can be beneficial for the owner, if the website does not consist of various features that can assist in achieving the objectives. These major services make the system secure, efficient, user friendly and profitable. The following major services has been proposed for Exmouth View Hotel’s web application.

  1. Authentication:Authentication is the service that prevent unwanted users from accessing specific parts of the website. The user will need to register first to get the id and password.  Once the id and password are entered, the system verifies it and check whether this login id and password exists or not. If the login id and password matches, the system allow them to access the retracted areas of the website.
  2. Authorization:The authorization will be done in two parts mainly. The website will check every user request and verify it. The website checks the users accessibility of the requested data or function using the authorization process. Authorization is done in various lyres. However, for Exmouth View Hotel system, there will be only two authorization levels.
  • Booking: The customers of Exmouth View Hotel will be able to book hotel rooms through the website. The organization right now does not have any online hotel booking option. Through introducing this into the website, the web page will not only attract new customers but also increase customer satisfaction.
  1. Payment:The customers can make the payment through the website. The website will take payment before confirming an order. The website will have a payment gateway. This page will open only after placing an order.
  2. History:The customers will love to see their travel history with Exmouth View Hotel. They can see the data of stay and period. They can also see the changes against each stay.

The customers of Exmouth View Hotel can access menu, see pictures, access contact information. The admin can change content, add content and delete content. The user will access the website and all the options will be available in the home page. The website is a static one, for this reason, it does not have any login or registration option. The users cannot book through the website or even send a mail through it. The website does not allow the user to see the booking details. The admin also does not have much to interact. The website only allows the administrator to change content through change in codes. The website does not provide any benefit to customer relationship enhancement.

Use Case Name

Save Time On Research and Writing
Hire a Pro to Write You a 100% Plagiarism-Free Paper.
Get My Paper

Access menu

Use Case ID

CUS_1

Actors

Customer

Stakeholders

Customer, Admin, Exmouth View Hotel

Organizational benefit

The customer can see whether they can have their favorite food or not. They can plan their dinner or lunch accordingly

Triggers

The user clicks on Daily Menu

Precondition

The user must open the website in supported browser

Post Condition

The internet is working

Activities

The user will connect the website

Then he/she will click on the ‘Daily Menu’ option in main menu bar of the website

Exception

The website is under construction

Use Case Name

See pictures

Use Case ID

CUS_2

Actors

Customer

Stakeholders

Customer, Admin, Exmouth View Hotel

Organizational benefit

The customers can understand the atmosphere in Exmouth View Hotel. They can be inspired to go there.

Triggers

The customer clicks on the Picture Page option

Precondition

The user must open the website in supported browser

Post Condition

The internet is working

Activities

The user will connect the website

Then he/she will click on the ‘Picture Page’ option in main menu bar of the website

Exception

The website is under construction

Use Case Name

See Contact Information

Use Case ID

CUS_3

Actors

Customer

Stakeholders

Customer, Admin, Exmouth View Hotel

Organizational benefit

The customers can have the address, contact number and email address of Exmouth View Hotel. They can contact the hotel receptionist or directly visit the hotel.

Triggers

The customer scrolls down

Precondition

The user must open the website in supported browser

Post Condition

The internet is working

Activities

The user will connect the website

The customer can see the contact information partially.

To see all the details customer scrolls down

Exception

The website is under construction

Use Case Name

Add/Delete/Change Content

Use Case ID

ADMIN_1

Actors

Admin

Stakeholders

Customer, Admin, Exmouth View Hotel

Organizational benefit

The customers can see the updated information of the Exmouth View Hotel

Triggers

 New changes in the Exmouth View Hotel such as menu, new pictures or contact information.

Precondition

The admin must have the raw files

Post Condition

The website is working

Activities

The admin will open the raw file in editor

The admin will change the desired content

New changes will be deployed again.

Exception

Issue in server

High Level User Requirements: The user will need an account. The user should be able to manage their account. They can upload their profile pictures. They can book rooms and dining tables. They can pay through the website. They can communicate with receptionist through the website. A messaging app included in the website would be great.

The administrator should have the authority to add, delete and modify the user account. They must be allowed to manipulate the room booking and search for various information. They must get reports by the system automatically periodically.

Requirement Name

Account Management

Requirement Type

User Account

Description

The user must have an account that he/she can manage. The account management will have predefined options

Rationale

To allow the user track records of booking. The organization will also have all the required information of the customer.

Fit Creation

The customer account will have the information that are required for operating the business along with those information that customer will find assisting. 

Requirement Name

Booking

Requirement Type

User Activity

Description

The customer will book the rooms. The customer will specify the date of stay

Rationale

To allow the customer to book hotel rooms from remote locations. This will increase the room booking frequency.

Fit Creation

The system will show only the rooms that are available for the selected days. The website will show optional dates or room types.

Requirement Name

Payment

Requirement Type

User Activity

Description

The customer will pay for the room and table booking

Rationale

Online payment allows the organization to be more efficient. Automatic payment management is much more accurate and less time consuming

Fit Creation

The customer cannot pay in parts. After selecting the services and rooms, the customer will pay the full price. If fist payment is done manually then rest of the payment can be done through online.

There are three types of content objects in the website such as text, links and media. The Website represents all the general information through text. The menu, contact, and many other information are provided in the form of text. The links are for navigation. A good website design must separate contents into pages and sections. The links can be seen as the passage to the intended data sets. Every element in the main menu is a link to different pages. The picture is the only media that has been used in the website. The pictures are the best way to provide proper idea of the hotels. The home page as two pictures of the Exmouth View Hotel. The link named ‘Exmouth View Hotel’ can be clicked and lost of pictures can be seen in the next page. These pictures perfectly describe how to promote the business through media. Watching people in good mood in Exmouth View Hotel can attract any person who are looking for a place to enjoy. The website has used the existing contents properly and smart way. However, the existing contents are not enough to attract new customers. The customers are not habituated to look for various information placed in the website. The website must show the contents that customer wants to watch automatically.

Requirement Name

Customer Account Content

Requirement Type

Customer Data

Description

The customer content is the personal information, booking history, payment history, profile image and notifications

Rationale

This allows the customer to track his/her booking and other details.

Fit Creation

The customer content will be verified only after the admin provide privilege to the user

Requirement Name

Contact Content

Requirement Type

Communication

Description

The customer can see the email address, phone, address of the organization

Rationale

The customer can communicate with the hotel receptionist from remote location

Fit Creation

All the customers visit the website can see the contact data.

Requirement Name

Media (picture) Content

Requirement Type

Illustration

Description

The pictures are a great way to illustrates the thoughts. The picture of the hotel, guests, foods and may more will allow the customer to feel what can be done in Exmouth View Hotel

Rationale

The customers of Exmouth View Hotel can see what can be done in the hotel and how much the guests have enjoyed. They can also upload their pics so that they can feel more connected to the hotal.

Fit Creation

All the pictures will be verified by the management and then only be shown to the website visitors. Any picture that can affect believe of any person will be prohibited from exhibiting

High Level User Requirements

Navigation Structure: The navigation structure of the website is very low standard. The main menu is not present at all pages. In order to navigate through the website, the user has to come back to home page every time.

Navigation Analysis: The website surely does not fulfill the requirement of goo website design but it has separated contents in various pages. Each of the content can be accessed by clicking on associated link on the main menu. The menu is on the left side of the page which is not a conventional way of placing the main menu. Various pictures of other guests can be seen by clicking on the Exmouth View Hotel Link placed just below the pictures on the hotel. The website does not provide any generic way of locating contents. Though the content separation has been done properly, but navigation has a huge flaw. The website does not have the main menu in the subpages. The user has to come back to home page and then click on another link. This can be considered as the worst possible navigation implementation in a website. The website does not have any contact link. The contact information is in the home page and every time the user has to come back to home page to access it. The website does not have distinct colored navigation bar. The navigation is too complex for the users. The navigation is not consistent throughout the website. Not all the navigation links clearly illustrate its purpose.

Requirement Name

Interactive

Requirement Type

Dynamic Navigation

Description

Change in the style of the link will be triggered as soon as it is clicked

Rationale

The feedback to user action is significant for interaction. The hovering and clicking on items should be indicated by some change in style. So that user can be sure where he/she is all the time. This will not only increase the interaction quality but also allow customer to have great navigation experience.

Fit Creation

The interactive responses and change in style must be done based conventional Website design phenomenon.

Product backlog improvement from the perspective of the customer.

User Story 1: As a user of Exmouth View Hotel Webiste I should have an account so that I can easily check my booking history.

User Story 2: As a user I should have the option of booking hotel online so that I can book in advance from distant locations without even directly contacting the hotel.

User Story 3: As a user I should have the opportunity to contact the Exmouth View Hotel receptionist through the website so that I can easily communicate with them.

5.2 Epic 02:

Product backlog improvement from the perspective of the receptionist.

User Story 1: As a staff of Exmouth View Hotel Webiste I should have access to see room status so that I can easily check bookings.

User Story 2: As a staff of Exmouth View Hotel Webiste I should have authorization to book rooms on behalf of customers when they do not have any account and arrived hotel physically so that customer satisfaction level ca be achieved.

User Story 3: As a staff of Exmouth View Hotel Webiste I should have access to see room booking details so that I can reply to the client requests.

Aerts, G., Smits, T. and Verlegh, P.W., 2017. The platform shapes the message: How website design affects abstraction and valence of online consumer reviews. Decision Support Systems, 104, pp.104-112.

Agag, G. and El-Masry, A.A., 2016. Understanding the determinants of hotel booking intentions and moderating role of habit. International Journal of Hospitality Management, 54, pp.52-67.

Website Content and Content Relationship Analysis

Al-Qeisi, K., Dennis, C., Alamanos, E. and Jayawardhena, C., 2014. Website design quality and usage behavior: Unified Theory of Acceptance and Use of Technology. Journal of Business Research, 67(11), pp.2282-2290.

Bilgihan, A. and Bujisic, M., 2015. The effect of website features in online relationship marketing: A case of online hotel booking. Electronic Commerce Research and Applications, 14(4), pp.222-232.

Chow, A.S., Bridges, M. and Commander, P., 2014. The Website design and Usability of US Academic and public libraries. Reference & user services quarterly, 53(3), pp.253-265.

Cyr, D., Head, M., Lim, E. and Stibe, A., 2018. Using the elaboration likelihood model to examine online persuasion through website design. Information & Management.

Estrada, C.R., de la Cruz, A.H. and Ochoa, A.S., 2017. Successful hotel website dimensions and attributes–an exploratory research in Mexico. Red Internacional de Investigadores en Competitividad, 5(1).

Fuster-Márquez, M. and Pennock-Speck, B., 2015. Target frames in British hotel websites. International Journal of English Studies, 15(1), pp.51-69.

Garett, R., Chiu, J., Zhang, L. and Young, S.D., 2016. A literature review: Website design and user engagement. Online journal of communication and media technologies, 6(3), p.1.

Herrero, Á., San Martín, H. and Hernández, J.M., 2015. How online search behavior is influenced by user-generated content on review websites and hotel interactive websites. International Journal of Contemporary Hospitality Management, 27(7), pp.1573-1597.

Herrero, R.D., 2016. A twofold commodification of “place” in hotel websites and its consequences for the discursive creation of a tourist identity. Ibérica: Revista de la Asociación Europea de Lenguas para Fines Específicos (AELFE), (31), pp.63-82.

Jeon, M.M. and Jeong, M., 2016. Influence of website quality on customer perceived service quality of a lodging website. Journal of Quality Assurance in Hospitality & Tourism, 17(4), pp.453-470.

Joseph, C., Lin, V.C.S., Nichol, E.O. and Jussem, P.M., 2014. Sustainability disclosure on Malaysian hotel websites. In Proceedings Conference: International Conference on Governance (ICG 2014), Universiti Utara, Malaysia (Vol. 29).

Kriemadis, A., Gatsis, G., Leivaditi, E., Manousaridou, G. and Papadopoulos, A., 2017, June. An Evaluation of Website Persuasiveness in Five Star Hotels in Greece. In 5 th International Conference on Contemporary Marketing Issues ICCMI June 21-23, 2017 Thessaloniki, Greece (p. 371).

Kuder, M., Goheen, M.J., Dize, L., Barnes, M. and Gaydos, C.A., 2015. Evaluation of a new website design for iwantthekit for chlamydia, gonorrhea, and trichomonas screening. Sexually transmitted diseases, 42(5), p.243.

Lee, T.S., Ariff, M., Shoki, M., Zakuan, N. and Sulaiman, Z., 2016. Assessing Website Quality Affecting Online Purchase Intention of Malaysia’s Young Consumers. Advanced Science, Engineering and Medicine, 8(10), pp.836-840.

Lee, T.S., Ariff, M.S.M., Zakuan, N., Sulaiman, Z. and Saman, M.Z.M., 2016, May. Online Sellers’ Website Quality Influencing Online Buyers’ Purchase Intention. In IOP Conference Series: Materials Science and Engineering (Vol. 131, No. 1, p. 012014). IOP Publishing.

Miranda, F.J., Rubio, S. and Chamorro, A., 2015. The web as a marketing tool in the Spanish foodservice industry: Evaluating the websites of Spain’s top restaurants. Journal of Foodservice Business Research, 18(2), pp.146-162.

Salavati, S. and Hashim, N.H., 2015. Website adoption and performance by Iranian hotels. Tourism Management, 46, pp.367-374.

Wong, E., Leung, R. and Law, R., 2015. How effective are Asian hotels in communicating CSR efforts through the property websites? The case of Hong Kong. In Information and Communication Technologies in Tourism 2015 (pp. 651-663). Springer, Cham.

Calculate your order
Pages (275 words)
Standard price: $0.00
Client Reviews
4.9
Sitejabber
4.6
Trustpilot
4.8
Our Guarantees
100% Confidentiality
Information about customers is confidential and never disclosed to third parties.
Original Writing
We complete all papers from scratch. You can get a plagiarism report.
Timely Delivery
No missed deadlines – 97% of assignments are completed in time.
Money Back
If you're confident that a writer didn't follow your order details, ask for a refund.

Calculate the price of your order

You will get a personal manager and a discount.
We'll send you the first draft for approval by at
Total price:
$0.00
Power up Your Academic Success with the
Team of Professionals. We’ve Got Your Back.
Power up Your Study Success with Experts We’ve Got Your Back.